"AARP" - A must visit site for people age 50 and over

It is a fact that old age people are a vital part of the society and these facts and figures show the importance of old age. As the great wave of the boomers move into the second half of their lives, the 50+ market will be more active, healthy and independent than ever before.

Some facts about the people over age 50:

- The 50+ market makes up 35% of the US population.
- People over 50 control 75% of the nations wealth.
- 50+ users make up a third of the online population.
- In 2007, 50% of Boomers will be over 50, and in 7 years the last boomer will be 50 years old. 4
- Boomers spend $2 trillion on goods and services annually.
- 89% of Boomers advise their friends on purchasing decisions, and 93% of boomers identify their friends as trusted sources.

AARP American Association of Retired Persons, is a United States-based non-government organization. It is a nonprofit, nonpartisan membership organization for people age 50 and over.

It is dedicated to enhancing quality of life for all as we age," which "provides a wide range of unique benefits, special products, and services for our members." AARP operates as a non-profit advocate for its members, one of the most powerful lobbying groups in the United States, and also sells insurance, investment funds and other financial products. AARP claims over 38 million members, making it one of the largest membership organizations for people age 50 and over in the United States.

Mission: (In their words)
AARP is dedicated to enhancing quality of life for all as we age. We lead positive social change and deliver value to members through information, advocacy and service. AARP provides a wide range of unique benefits, special products, and services for members.

These benefits include AARP Web site at www.aarp.org, "AARP The Magazine," the monthly "AARP Bulletin," and a Spanish-language newspaper, "Segunda Juventud."

Active in every state, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands, AARP celebrates the attitude that age is just a number and life is what you make it.

AARP Services manages the wide range of products and services that are offered as benefits to AARP’s 38+ million members. The offers span health products, travel and leisure products, and life event services. Specific products include Medicare supplemental insurance; member discounts on rental cars, cruises, vacation packages and lodging; special offers on technology and gifts; pharmacy services; legal services; and long-term care insurance.

Foundation programs provide security, protection and empowerment for older persons in need. Low-income older workers receive the job training and placement they need to re-join the workforce. Free tax preparation is provided for low- and moderate-income individuals, with special attention to those 60 and older. The Foundation’s litigation staff protects the legal rights of older Americans in critical health, long-term care, consumer and employment situations. Additional programs provide information, education and services to ensure that people over 50 lead lives of independence, dignity and purpose. Foundation programs are funded by grants, tax-deductible contributions and AARP.

The AARP Online Network reaches them with more content, more variety, and more relevance than any other network.

Reaches over 2 million unique visitors with relevant content categories:

Travel
Health
Money and Work
Learning and Technology
Fun and Games
Family Home and Legal
Issues and Elections

Few offers from the site:
* AARP offers a number of free booklets on topics that are of special interest to Americans who are 50+. Topics like health insurance, grandparenting, Medicare, financial planning, staying healthy, and consumer protection.

You can request a free print copy of these popular AARP guides. Each is available also in Spanish.

For each booklet you would like, click the checkbox*. Then complete your name and mailing address, and click on "submit." It may take 2-4 weeks for delivery.
Topics covered are:
- Medicare and Other Health Insurance As You Retire
- Job Hunting: Your Guide to Success
- Personal Medication Record
- Healthy Credit
- Consumer Protection: A Guide to Your Rights and Choices
- Borrower's Guide to Home Loans
- Taking Charge of Your Health
- Physical Activities Workbook

Sign up here: Popular AARP Booklets

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